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How to Unlock Strategic Incentive Compensation Management

CaptivateIQ’s State of ICM Report surveyed 200 U.S. professionals working for B2B companies with a sales team to understand the challenges facing compensation professionals and how successful organizations are addressing and overcoming these obstacles.

Rather than rely solely on traditional fixed salaries, more and more organizations are adapting to rising payroll costs by adopting bonus and incentive compensation structures that monetarily reward employees for meeting or exceeding performance targets tied to higher-level business objectives.

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